Concorde Capital is a leading investment company of Ukraine giving a full spectrum of investment-banking, broker services, and also services on asset management. After creation of some separate companies which are engaged in various investment directions, there was a need for increase of visual recognition of the brand.
The basic complexity was that at that time there was only a company logo. Proceeding from it, REDWORKS faced the task to develop a uniform corporate style, and also to modify existing logo.
As for the logo, after updating the company slogan has been integrated into it, but as a whole it remained recognized. Logos of the separate companies which are a part Concorde Capital have been developed by analogy to the basic logo.
An old logo
A new logo
Besides, according to corporate style principles various communication materials have been developed: business documentation, corporate production, etc.
A folder, a fax form, an envelope, visit-cards, a pen, note-papers, a paper-bag
Creative team:
Art Director: Vitaly Kozlov
Designer: Elena Lutsenko
